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The IBA Newsletter



The IBA is part of the NMSBDC Network and is administered by WNMU.

In This Issue:
Executive Director's Message
Monthly Article
Trade Leads
Upcoming Events

IBA Partners:

City of Albuquerque



Desarrollo Economico

Municipio de Chihuahua

State of Chihuahua Logo

Juarez Logo





OMA Logo

Pymexporta Logo

UNM Anderson Logo

UNM Logo

Border Authority Logo

Monterrey Tech Logo


May 2009

The 2009 NAFTA Institute/Supplier Meet the Buyer Conference is shaping up nicely. Our agenda is almost complete (click here), and we are just lacking a couple of confirmations. In addition to great “how-to” presentations on this year’s agenda, we also will have presentations on the Foxconn project in San Jeronimo, an update on Union Pacific’s Santa Teresa rail project, and Mexico’s Punta Colonet project. These are the projects that will change the face of border trade. The Foxconn overview is the first time the company will publicly reveal its strategy since it announced the establishment of what will be Mexico’s largest maquiladora plant on New Mexico’s border with Mexico.

Our booth space is almost sold out for the conference, and we only have 11 spaces remaining, so if you would like to display your materials and your company, please reserve your space as quickly as possible.

As a value-added aspect of this year’s conference, we are also working with the Economic Development Department of Juarez to arrange a commercial visit to Juarez on June 10 for any NAFTA Institute/Supplier Meet the Buyer participant. The mission will consist of visits with Juarez economic development and business association officials, who will also arrange business-to-business sessions for companies. Participants will be transported from El Paso in a luxury greyhound bus to the meetings. The mission will start at 1:00 pm and participants will be returned to El Paso in the late afternoon. There is no charge to participate in this commercial mission, but space is limited so early registration is encouraged.

Jerry's Signature


The 2009 NAFTA Institute/Supplier Meet the Buyer Conference:

The 2009 NAFTA Institute

Conference Agenda:
To view the tentative agenda, click here.

Conference Package: $79
Includes access to the conference, conference materials and meals. This package is designed for people who are only interested in attending the informational sessions at the conference.

B2B Package: $79
Includes everything listed in the conference package as well as access to B2B sessions. This package is designed for people who have a product or service they want to market and who also want to attend the informational sessions.

B2B Only: $49
Includes access to B2B sessions only. This package is designed for people who have a product or service they want to market but are not interested in attending the informational sessions.

Sponsorship: $500
Includes two conference packages and an exhibition table.

Banner Sponsorship: $100
Have your banner displayed at the conference.

B2B Sessions:
For a list of buyers that have confirmed click here.
For a list of suppliers have confirmed click here.

The registration form can be found here, or if you prefer, a Spanish version can be found here.

After you have filled out the form you can return it to the IBA office via email at, via fax at (575) 589-5212, or by mailing it to our office at 113 Sundance Court, Santa Teresa, NM 88008.

The 2009 NAFTA Institute/Supplier Meet the Buyer Trade conference will take place at the Sunland Park Racetrack and Casino. The address for the casino is 1200 Futurity Drive, Sunland Park, New Mexico
NAFTA Google Map
View Larger Map

Lodging Details:
The NAFTA Institute has arranged special rates with the Camino Real Hotel and the Holiday Inn.

Holiday Inn
Click here for online reservations.
(915) 833-2900
Off Sunland Park Drive & I-10, El Paso (Near Sunland Park Racetrack & Casino)
$95 - Single Standard Room
$95 - Double Room

When you call for reservations please identify yourself with the NAFTA Institute to receive the special rate.

The Camino Real Hotel
Downtown, El Paso (10 minutes from Sunland Park Racetrack & Casino)
$87 - Single Standard Room
$87 - Double Room
$155 - Suite

When you call for reservations please identify yourself with the International Business Accelerator to receive the special rate.

For more information please contact the IBA by phone at (575) 589-2200 or by email.

Swine Flu:
The swine flu virus has caused global concern, with cases now being reported around the world. Officials in the Santa Teresa/Juarez/southern New Mexico region have been vigilantly monitoring the situation, although this border region has not been hit especially hard. On the positive side, Mexican officials today lowered their flu alert level in Mexico City and have announced that restaurants, bars, museums and libraries will reopen this week. The WHO has announced that it has no plans to raise the pandemic alert level. With this latest news, it appears that the worst of the outbreak is over. The following is a communiqué issued by the U.S. Embassy for American citizens:

The U.S. Embassy reminds U.S. citizens in Mexico that most cases of influenza are not “swine flu”; any specific questions or concerns about flu or other illnesses should be directed to a medical professional. Mexico City medical authorities urge people to avoid hospitals and clinics unless they have a medical emergency, since hospitals are centers of infection; instead, those with health concerns are encouraged to stay home and call their physicians to avoid potential exposure. Although the U.S. Embassy cannot give medical advice or provide medical services to the public, a list of hospitals and doctors can be found on our website at the following links: (Spanish) (English)

At this time the Mexican Secretariat of Health urges people to avoid large crowds, shaking hands, kissing people as a greeting, or using the subway. Maintaining a distance of at least six feet from other persons may decrease the risk of exposure. In addition, the following prevention tips are from the Center for Disease Control (CDC) website:

1. Avoid close contact.
Avoid close contact with people who are sick. When you are sick, keep your distance from others to protect them from getting sick too.

2. Stay home when you are sick.
If possible, stay home from work, school, and errands when you are sick. You will help prevent others from catching your illness.

3. Cover your mouth and nose.
Cover your mouth and nose with a tissue when coughing or sneezing. It may prevent those around you from getting sick.

4. Clean your hands.
Washing your hands often will help protect you from germs.

5. Avoid touching your eyes, nose or mouth.
Germs are often spread when a person touches something that is contaminated with germs and then touches his or her eyes, nose, or mouth.

6. Practice other good health habits.
Get plenty of sleep, be physically active, manage your stress, drink plenty of fluids, and eat nutritious food.

For additional information, please consult the State Department’s website at, the CDC website at, or the website of the World Health Organization at The U.S.-based call center for U.S. citizens can be reached from 8:00 am – 8:00 pm Eastern Daylight Time, M-F, at 1-888-407-4747, or if calling from outside the U.S., at (202) 501-4444. The U.S. Embassy will also post additional information as it becomes available at:

American Citizens Services
U.S. Embassy Mexico City
Paseo de la Reforma #305
Col Cuauhtémoc; Mexico, D. F., Mexico CP 06500
Tel: (011)(52)(55) 5080-2000

Monthly Article

by Jerry Pacheco

It’s been a whirlwind month on the U.S.-Mexico border. On March 30, the City of El Paso was the venue for a hearing conducted by Senator John Kerry and his Senate Foreign Relations Committee. Senator Kerry and his colleagues were on the border to receive feedback about any spillover effects that may be occurring due to the drug violence in Mexico. On April 15, Homeland Security Secretary Janet Napolitano toured the Texas-New Mexico-Mexico border and appointed a “Border Czar, “Alan Bersin. This position, which is a first for the U.S, was created to ensure security along its southern border and to promote commerce and trade.

Suddenly, the U.S. government and the media seem focused on its southern border, certainly due to the drug wars and violence that have plagued Mexico since Mexican President Felipe Calderon, upon assuming office more than two years ago, declared war on the country’s drug cartels. Every week, the border receives a visit from some political bigwig or some roving news crew from New York or Washington, D.C. Usually, the U.S border region is ignored or filed away in people’s minds behind other pressing matters.

The violence in Mexico, which is real and appalling, has been a disruptive force that has not been experienced on both sides of the border for many years. Juarez, the epicenter of Mexico’s drug wars, recently has seen its drug-related violence ebb, as approximately 10,000 army troops and federal agents have flooded the city to maintain stability. Waves of daily drug murders are down to between two and three per day – not unlike the statistics of any other U.S. city with nearly two million in population.

However, the decrease in violence is not what is making the border so visible in the press. It is the sensationalism of selling carnage and fear that so effectively sells newspapers and television shows. CNN news reporter Anderson Cooper brought his show to El Paso at the end of March to produce a report on “The War Next Door.” He stated that he wanted to visit the frontlines of this war to see what spillover effect is occurring and what officials are doing about it. While he broadcast from the safety of the U.S side of the border, he sent one of his assistants on a Mexican army patrol in Juarez.

I hooked horns with a syndicated columnist who wrote a column based on the premise that Juarez Mayor Jose Reyes had to flee the violence in his city to safety across the border in El Paso. I contacted this columnist to explain to her that Mayor Reyes has maintained houses in both El Paso and Juarez for several years, as his law firm serves clients on both sides of the border. In fact, several years ago when the disputed Juarez mayoral elections were thrown into Mexico's court system, Reyes was appointed interim mayor for nine months by the State of Chihuahua's legislature. At this time, he was criticized in the papers for being a Mexican mayor living in a U.S. city, not because he was escaping any violence, but because El Paso was a more convenient city for him and his family to live in. When presented with these facts, the columnist seemed downright offended.

I was amused to read John Kerry’s comments after his hearing wrapped up. He was genuinely surprised that there was no chaos or rampant violence on the El Paso side of the border, which is what he appears to have come down to experience. No news on the U.S. border seemed to disappoint Kerry and his committee.

Coming to the border to find a news jackpot of spillover effects such as murder and kidnapping related to what is going on in Mexico is a reflection of flawed logic. The violence that is spawned by the drugs moving north from Mexico into the U.S. is not neatly contained at the border. Rather, it makes appearances in places such as Phoenix, Arizona (kidnappings), Shelby County, Alabama (grisly murders), and Albuquerque, New Mexico (drug related gang activity). Mexico’s drug cartels now have a presence in every major American city and narcotics market.

Friends and family have expressed concern for my safety for living so close to El Paso. I have frequently been told by colleagues that they are avoiding visiting the U.S. side of the border region due to the reports that they are seeing on TV about the violence in Mexico. Ironically, many of these colleagues live in places such as Albuquerque, which with 40 homicides in 2008, had more than double the number of El Paso (18), a larger city. 

The larger effects of the violence are human, and are bestowed on people who have nothing to do with the drug wars. Family members are too scared to cross the border to visit each other. Businesses are struggling on both sides of the border because people have cut down their entertainment, recreation and shopping excursions. The sensationalism being focused on the U.S border and fanned by the news media is unfairly painting American population bases on the border and exacerbating the problems in Mexico. The larger news story, and thus sexier sensationalism, should be focused on the illegal drug system and drug users farther in the U.S. interior.

Trade Leads

Commercial Activity: Manufacturer (Sell)
Country of Origin: United States
Located on the U.S.-Mexico border, this ISO 9002 certified commercial printing company is interested in providing flexo, offset, and screen printing services to companies operating in the Paso del Norte border region.

Commercial Activity: Broker (Buy)
Country of Origin: United States
Located on the US-Mexico border, this export trading company is interested sourcing the following materials in volumes of 30-40 tons:

Recycled flexible PVC.
Recycled Flexible PVC

Transparent medical tubing
PVC Tubing

Flexible PVC medical bags
Medical PVC Bag

Commercial Activity: Manufacturer (Sell)
Country of Origin: United States
Located on the U.S. border and specializing in design and build of ranch and farming equipment, this company is interested in working with farmers and ranchers in designing and building ranch equipment.

Commercial Activity: Dealer (Sell)
Country of Origin: United States
A machinery wholesale dealer is interested in exporting heavy machinery and equipment to interested buyers. This dealer currently has a small inventory of oversized tires which include the following:
Tire List

Commercial Activity: Manufacturer/Wholesaler (Buy)
Country of Origin: United Kingdom
Located in the United Kingdom, this consumer products manufacturer is interested in sourcing the production of plastic BPA-free Baby Feeding bottles. This buyer is interested in companies with specific know-how of injection stretch blow molding (ISBM) of plastic materials such as Polypropylene and PES, with decoration techniques assembly capabilities.

Commercial Activity: Manufacturer/Distributor (Sell)
Country of Origin: USA & Mexico
Located in the U.S. with manufacturing facilities in Mexico, this company is interested in developing a market for tactical and strategic water tanks made of 100% rubber fast material. These US FDA approved tanks can be laid flat on top of the ground or can be embanked in a hole in the ground. The tanks are available in liquid storage capacity of 25,000 gallons to 1 million gallons of storage capacity.

Commercial Activity: Communications Service Provider
Country of Origin: United States
Located in the Paso del Norte region, this GPS systems and service provider is interested in providing two-way radio communication services to transportation firms serving the logistics industry.

Commercial Activity: Distributor (Sell)
Country of Origin: United States
Import/export company located in the New Mexico/Mexico border region is interested in supplying surgical masks to interested buyers. This company currently has a stock of surgical masks in ten forty-foot shipping containers ready for distribution.

Surgical Mask

Commercial Activity: Manufacturer (Sell)
Country of Origin: Taiwan
Located in Chihuahua City, this industrial producer of wooden dowels is interested in supplying a variety of wooden dowels to hardware stores and interested specialty wood distributing companies.

Commercial Activity: Retailer (Buy)
Country of Origin: United States
Located in Ruidoso, New Mexico, this Southwest furniture retailer is interested in sourcing western-style copper sinks and western pig-skin leather lamp shades.

Copper Sink

Pigskin Lampshade

Upcoming Events

May 28th, 2009
Essential Documentation for Exporting to Mexico:

Part 2 of 4
Date: Thursday, May 28th, 2009, 1:00pm-2:30pm CST
Cost: $40.00
Outline: Take advantage of tariff-free exports by learning how to qualify your product as NAFTA-eligible, and learn about documentation requirements how to complete the NAFTA Certificate of Origin.
Speaker(s): Lic. Rafael Peña, Customs Broker/ International Commerce Specialist, Director General of Grupo Ei; U.S Department of Commerce Export Documentation Specialist: TBD
For more information click here.

June 11th and 12th, 2009
The 2009 NAFTA Institute/Supplier Meet the Buyer Conference:

Please see the announcement above.

June 25th, 2009
Sending Samples to Mexico: Trade Shows and Temporary Imports:

Part 3 of 4
Date: Thursday, June 25th, 2009, 1:00pm-2:30pm CST
Cost: $40.00
Outline: Discuss temporary imports for manufacturing and for trade shows. Topics include such topics as: ATA Carnets, Temporary Admission Permits, & CBSA’s International Events and Convention Services Program.
Speaker(s): International Courier Company Expert: TBD
For more information click here.

July 30th, 2009
Benefits of Leveraging Inbound Warehouses and Trading Companies (Comercializadoras) When Selling to Mexico:

Part 4 of 4
Date: Thursday, July 30th, 2009, 1:00pm-2:30pm CST
Cost: $40.00
Outline: Learn about the benefits of inbound warehouses and trading companies/Comercializadoras in order to leverage your supply chain management and facilitate your exports into Mexico.
Speaker(s): Lic. Leopoldo Prendes, Inbound Warehouse Specialist and Manager of ACCEL; Lic. Adriana Arreola, International Commerce Specialist, Director of Simpex(Trading Company)
For more information click here.